T&W Corporation

Client

T&W Corporation

Location

Indianapolis, IN

Project Scope

Celebrating a half-century of success, T&W sought a fresh identity to propel them into the future. This pivotal project required a collaborative approach, as all company shareholders, including the creator of their original logo, played key roles in the decision-making process. The VSI team skillfully guided this involved group, ensuring each iteration reflected their collective vision and ultimately achieving unanimous satisfaction. Today, T&W’s revitalized brand enjoys widespread recognition throughout the Indianapolis region.

T&W’s online presence was fragmented, with separate websites for each division. Recognizing the need for a unified platform, they partnered with VSI to create a single, cohesive website. VSI delivered a fresh, modern site that seamlessly integrated all three divisions, featuring a comprehensive portfolio of over 70 pages.

Our Role

+ Website

+ Print Collateral

+ Branding

+ Ongoing Support

T&W Original Branding

Branding Concepts 

Final Vote

Process Graphic Concepts

Final Branding

Website Development & Branding Implementation